Corporate Mergers and Branding

Many American’s are given the illusion of choice when loading their shopping carts only to discover that a small number of companies own, control and distribute 90% of the products available to everyday consumers.

When a company is bought out or merges with another no notice is given to the consumer.

An example would be a small health food company quietly being purchased by a large conglomerate - the new company may change ingredients, create or package the product in a new facility which may be contaminated by their other products, etc.

Policy: Require the foremost parent companies logo, name, brand in a prominent position on consumer packaging, This applies to all industries and products.

***Corporations purchase company’s and their respective brands to acquire new consumers and there is a tangible value associated with the acquired brand name, however, consumers have a right to know when/who is now the new owner in perpetuity.

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